A Triple #ForceFriday Reflection
This past weekend saw the release of the new merchandise for not only Star Wars: The Rise of Skywalker but also The Mandalorian and Star Wars Jedi: Fallen Order. While the title implies this should have been the biggest celebration by three of Star Wars merchandise in years, in reality, it included none of the fanfare, bells nor whistles we’ve seen in the past four years of Disney-era Star Wars films. Unlike every major Star Wars film merchandise release date since 1999’s The Phantom Menace, there was no wide-spread midnight event taking place across the country or world. This is mostly due to the lack of Toys ‘R’ Us in the United States and fellow retailers like Target not having anyone to compete with for [...]
